Back To Listing
ANZ-Roy Morgan Taiwan Consumer Confidence Edged up in July
July 28 2015
- Finding No.
Consumer Confidence Press Release
The monthly ANZ-Roy Morgan Taiwan Consumer Confidence Index is based on 1,000 telephone interviews conducted throughout Taiwan. Men and women aged 14 and over were randomly selected during the month of July 2015.
ANZ’s Senior Economist Raymond Yeung said:
- ANZ-Roy Morgan Taiwan Consumer Confidence rose to 97.1 (up 1pt) in July, compared with 96.1 in June.
- In terms of personal finances, 7.6% (down 0.2ppt) of respondents said their families are ‘better off’ financially than this time last year, compared to 27.5% (down 3.2ppts) that said their families are ‘worse off’, a record low for this indicator.
- 12.8% (down 1.3ppts) of respondents expect their families will be ‘better off’ financially this time next year, compared to 16.5% (down 1.5ppts) that expect their families will be ‘worse off’ financially, the lowest figure recorded.
- In addition, 32.5% (up 2.6ppts) of respondents expect Taiwan will have ‘good times’ economically over the next 12 months, while just 20.2% (up 0.2ppt) of respondents expect ‘bad times’ economically.
- Over a quarter of respondents, 26.7% (down 0.3ppt) expect Taiwan will have ‘good times’ during the next five years and just 17.2% (up 1.2ppts) of respondents expect Taiwan will have ‘bad times’.
- 10.6% (down 0.6ppt) of respondents say now is a ‘good time to buy’ major household items in Taiwan while a record low of 23.1% (down 1.7ppts) of respondents say now is a ‘bad time to buy’ major household items.
- The inflation expectations rose to 1.7% in June (up 0.5ppts).
“July’s figure is not impressive. The increase in index was mainly because of fewer pessimists rather than more optimists. Taiwan’s retail sales barely grew in the past few months. Households will spend cautiously due to financial market volatility.
"More importantly, exports continue to decline in recent months and we have adjusted the GDP forecast for 2015 downward. However, we believe that the central bank will keep interest rate on hold this year. As the market interest rate remains low with overnight interbank offered rate staying at below 0.4%, the room for further rate cut is also small. Given the direction of the U.S. Fed, we believe that the policy rate revision will likely be a hike, probably in early next year.”
Click to view the latest ANZ-Roy Morgan Taiwanese Consumer Confidence Release PDF - July 2015.
Latest ANZ-Roy Morgan Consumer Confidence Releases
Latest ANZ-Roy Morgan Taiwan & Asia-Pacific Consumer Confidence Data Tables
Related Research Reports
The latest Roy Morgan Consumer Confidence Monthly Report is available on the Roy Morgan Online Store. It provides demographic breakdowns for Age, Sex, State, Region (Capital Cities/ Country), Generations, Lifecycle, Socio-Economic Scale, Work Status, Occupation, Home Ownership, Voting Intention, Roy Morgan Value Segments and more.
You can also view our monitor of Monthly Australian Unemployment & Under-employment Estimates.